Your Online Store Conversion Tracking

Explanation:

Your online store is using Firebase as its SDK for the mobile app and website integration. You are also using Google Ads for marketing efforts. To automatically import conversions into Google Analytics for Firebase, you need to make Google Firebase your attribution provider.

There are two types of conversions on your website: one from Firebase and the other from Google Ads. By making Google Firebase your attribution provider, you can combine these conversions on Google Analytics. This ensures that all conversions are accurately tracked and attributed to the right source.

The process to make Google Firebase your attribution provider and import conversions into Google Analytics for Firebase is as follows:

1. Click on Tools in the Firebase window: Access your Firebase account and navigate to the Tools section.

2. Click on Conversion: Within the Tools menu, locate the Conversion tab.

3. Click on Import button: Once you are in the Conversion section, look for the Import button. Click on it to start the import process.

By following these steps, you will be able to import your conversions from Firebase into Google Analytics. This integration will help you track and analyze all conversions effectively to optimize your marketing strategy and improve overall performance.