Google Ads: Reaching Online Potential with Control and Results

What are the core principles that Google Ads was built upon?

a. Options and tracking
b. Profit and privacy
c. Credits and context
d. Control and results

Answer: d - Control and results

Explanation: Google Ads was constructed around three core principles, focused on helping businesses reach their online potential. The first of these is relevance, the second is control and the third is result.

Google Ads was designed with the intention of assisting businesses in reaching their full online potential. The first core principle of Google Ads is relevance, which aims to connect businesses with the right audience at the right moment with the right message. This ensures that ads are shown to users who are most likely to be interested in the product or service being promoted.

The second core principle is control, which gives businesses complete control over their advertising budget. With Google Ads, businesses can choose how much they want to spend on advertising on a daily, weekly, or monthly basis. This level of control allows businesses to adjust their advertising strategy based on their budget and advertising goals.

The final core principle is results, which is achieved through the use of pay-per-click or call options to track advertising performance. By monitoring how sites, apps, and advertisements are performing, businesses can analyze the effectiveness of their advertising campaigns and make data-driven decisions to optimize their results.